.jpg)
Los Angeles, November 4, 2025. The inclusive motion design and animation studio BIEN is excited to welcome Astra Dorf to its sales team. The addition marks a key step in BIEN’s ongoing expansion across entertainment and gaming, continuing its focus on Inclusive Motion Design (InMoDe™) and character animation.
A trusted and familiar presence in entertainment and design, Astra is known for bringing together exceptional creative talent and some of the world’s most recognized brands. Based in New York City, she began her career at Lee Hunt Associates, where she helped launch global TV networks through design and strategy, before founding Astra Reps in 2008. Astra has represented top creative companies across branding, animation, digital, experiential, and game marketing, collaborating with clients such as NBCUniversal, Hulu, Paramount, and Warner Bros. Discovery.
At BIEN, Astra will focus on strengthening relationships and building new opportunities in the entertainment and gaming industries, helping connect BIEN’s creative expertise in 2D, 3D, and Cel animation with partners seeking inclusive storytelling.
“We’ve been very intentional about expanding our reach, and partnering with Astra was a strategic move,” said Ricardo Roberts, Co-Founder and Executive Producer at BIEN. “With Astra based in New York and our HQ in Los Angeles, we’re extending BIEN’s inclusive perspective nationwide, while continuing to collaborate with our global team around the world.”
Astra Dorf added, “I’ve admired BIEN for years. Their work has both purpose and personality. Joining this team at a time when gaming, culture, and animation are blending in new ways feels like the perfect fit.”
.avif)