BIEN - Total Meow
One of our fav clients came to us with a unique ask: conjure up a mind-blowing augmented reality (AR) experience and a fictional video game concept about cuddly cats. Soon enough, we set sail on a journey to create Total Meow: A Captain Cat Cuddles Adventure! For Total Meow, the AR effect gives the viewer a closer look at the main character, plus other exclusive visuals. This effect also offers an exclusive Legendary Skin that is only available if you scan the QR code on the box and purchase the game in-store at Markt, giving gamers an incentive to go from consideration to purchase quickly with that desirable in-game swag.
We loved little cat-cook-turned-pirate so much, we decided to unleash a tidal wave of excitement by creating a full-on trailer and promo package as a passion project. The Total Meow Trailer brought the mischievous captain closer to the viewers, allowing them to witness every whisker twitch and every swashbuckling move with astonishing detail.
One of our fav clients came to us with a unique ask: conjure up a mind-blowing augmented reality (AR) experience and a fictional video game concept about cuddly cats. Soon enough, we set sail on a journey to create Total Meow: A Captain Cat Cuddles Adventure! For Total Meow, the AR effect gives the viewer a closer look at the main character, plus other exclusive visuals. This effect also offers an exclusive Legendary Skin that is only available if you scan the QR code on the box and purchase the game in-store at Markt, giving gamers an incentive to go from consideration to purchase quickly with that desirable in-game swag.
We loved little cat-cook-turned-pirate so much, we decided to unleash a tidal wave of excitement by creating a full-on trailer and promo package as a passion project. The Total Meow Trailer brought the mischievous captain closer to the viewers, allowing them to witness every whisker twitch and every swashbuckling move with astonishing detail.
One of our fav clients came to us with a unique ask: conjure up a mind-blowing augmented reality (AR) experience and a fictional video game concept about cuddly cats. Soon enough, we set sail on a journey to create Total Meow: A Captain Cat Cuddles Adventure! For Total Meow, the AR effect gives the viewer a closer look at the main character, plus other exclusive visuals. This effect also offers an exclusive Legendary Skin that is only available if you scan the QR code on the box and purchase the game in-store at Markt, giving gamers an incentive to go from consideration to purchase quickly with that desirable in-game swag.
We loved little cat-cook-turned-pirate so much, we decided to unleash a tidal wave of excitement by creating a full-on trailer and promo package as a passion project. The Total Meow Trailer brought the mischievous captain closer to the viewers, allowing them to witness every whisker twitch and every swashbuckling move with astonishing detail.
One of our fav clients came to us with a unique ask: conjure up a mind-blowing augmented reality (AR) experience and a fictional video game concept about cuddly cats. Soon enough, we set sail on a journey to create Total Meow: A Captain Cat Cuddles Adventure! For Total Meow, the AR effect gives the viewer a closer look at the main character, plus other exclusive visuals. This effect also offers an exclusive Legendary Skin that is only available if you scan the QR code on the box and purchase the game in-store at Markt, giving gamers an incentive to go from consideration to purchase quickly with that desirable in-game swag.
We loved little cat-cook-turned-pirate so much, we decided to unleash a tidal wave of excitement by creating a full-on trailer and promo package as a passion project. The Total Meow Trailer brought the mischievous captain closer to the viewers, allowing them to witness every whisker twitch and every swashbuckling move with astonishing detail.
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BTS Reel
BTS Reel
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Credits
Client
BIEN
Creative Director
Hung Le
Executive Producer
Ricardo Roberts
Producer
Nicole Beyer (AR) and Alisha Kramer (Trailer & Promo Package)
Art Directors
Carlos Alegría
Illustration and Design
Carlos Alegría, Andrea Gendusa, Deanna Riley
2D & 3D Animators & Compositors
Carlos Alegría, Andrea Gendusa, Deanna Reilly
Sound Design
The Chicken
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